Sky Arts to Go Free-to-Air

Sky Arts, an arts and culture channel from broadcaster Sky is to become free-to-air in September.

Not only will the channel become available to more satellite viewers, but the channel will also join the Freeview terrestrial platform, as confirmed by the Ofcom license published this morning (28th July 2020).

The Freeview multiplex is yet to be confirmed, but previous speculation has suggested Sky Arts may replace Challenge on Freeview, which is also owned by Sky.

The move follows the launch of several new Sky branded channels in recent months, as well as the re-branding of Pick to Sky Pick. Challenge is yet to re-brand.